A smaller, more direct way to do digital work.
Intrinsicomms is a founder-led digital consultancy and product studio.
Why Intrinsicomms exists
Founded in 2021, Intrinsicomms began around writing, digital communications and search. Over time the work moved deeper into websites, CMS migration, analytics, governance and product development.
The common thread has been simple: take something complicated, make it clearer, and build the structure needed for it to work.
Founder Abdul Jabbar brings an editorial background to the work. Intrinsicomms combines intrinsic with communications: communication grounded in what is actually true about a business.
Where this experience comes from
I’ve worked across university-scale web transformation, B2B technology, energy efficiency, digital content and sustainable retail. I bring experience from complex organisations into a smaller, more direct consultancy model.
Sapling, a live independent product, is an example of the move from advising and improving digital experiences towards building them.
Make digital work clearer, more useful and more accountable.
A digital environment where technology reduces friction, content earns trust and useful ideas can become useful products.
Better is the point.
We use AI to reduce unnecessary work and return more time to judgement, service and creative thinking. Faster is useful. Better is the point.
Tell us what you’re working on.
Send the problem, the opportunity or the product idea. We’ll tell you what we think needs doing.